Use social networking sites to boost your business

Tips and Tricks, 25 Jul 2016, 12:40pm GMT

Social networking sites are one of the fastest and least expensive ways to grow your business by find more audience. Social media is transforming the way business is carried out. As per the recent study, nearly 80% of consumers would be more inclined to buy more often in the future because of a brand's presence on social media. Create a professional social media presence on various social networking sites and harness the power of connecting to new and repeat customers. A good social networking presence can help you conduct inexpensive market research, create public relations campaigns and gain a better understanding of your marketplace.



Here is the few tips to use social networking sites to help your business grow:


  1. Register at social networking communities such as LinkedIn and Facebook - Use social networking communities that best reflect your audience demographics. In LinkedIn, it is geared toward building business connections while Facebook is a fun way for friends of all ages and backgrounds to share news about their lives, product preferences and activities.
  2. Keep up to date your audience about your company - From latest product launch to important awards the company received, social network marketing keeps your circle informed about what's going on in your company.
  3. Sell your product or services on social network - The instant nature of social media is ideal for sales. It’s no wonder social networks have become full-blown marketing channels. Those using a sales approach make no bones about the fact that they want you to buy their product or service.
  4. Become a leading industry resource - The most typical social media approach is positioning yourself as a resource. Content marketing is the best way to create a valuable resource for your industry. Keep posting industry related articles include tips, advice and links to interesting about your industry to engage attention of your value able audience.


Consider using a social media management tool, like Pages, Boards. These will help keep all of your social media posts, pictures, videos etc. organized in one place. Encourage customer loyalty on your social networking sites by thanking people for commenting on your posts, and most important of all, provide quality customer service which can help you to gain trust of your valuable customers and grow your business.